A vast majority of web traffic is driven through queries on search engines like Google and Yahoo! So, how do some sites make it to the top of Google? Are they paying Google? Is it because people click on those links? No. These are common misconceptions.
These sites rank your site based on several factors, such as your page’s relevancy to the search, and the relevancy of the search to your Meta Tags—the hard-coded keywords for your site that only the search engines read. Some search engines, like Google, even employ a complex ranking system based on links from other highly ranked sites.
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So, when you wonder how a site got to the top of Google, the real answer is that someone with expert experience has worked very hard to get each of those sites to the top, and they did it through Search Engine Optimization.
SEO is one of our specialties. Using our original analytical algorithm, we’ve optimized our past SEO clients such that they rank in the top five for literally tens of thousands of keywords at major search engines. Through in-depth application of our algorithm for your particular industry, we can rank the most highly searched key terms that have the least competition. We’ll go through your . |
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site’s content, making sure that it is as keyword dense as possible, allowing your site to corner the market on those terms.
We will provide a one-time, basic SEO with all sites, just to get your business started in the right direction. However, it can take several months, even years with periodic SEO updates to have everything optimized perfectly. In the long run this will provide you with free, organic traffic from the search engines, so it is a necessary element of your marketing.
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